{"id":93648,"date":"2019-03-27T13:50:42","date_gmt":"2019-03-27T12:50:42","guid":{"rendered":"https:\/\/www.pariszigzag.fr\/?p=93648"},"modified":"2019-06-28T12:07:48","modified_gmt":"2019-06-28T10:07:48","slug":"les-nouveaux-panneaux-de-pub-qui-vont-envahir-paris","status":"publish","type":"post","link":"https:\/\/www.pariszigzag.fr\/paris-au-quotidien\/les-nouveaux-panneaux-de-pub-qui-vont-envahir-paris\/","title":{"rendered":"Les nouveaux panneaux de pub qui vont envahir Paris"},"content":{"rendered":"

Vous avez sans doute remarqu\u00e9 la pr\u00e9sence de panneaux publicitaires vierges<\/strong> diss\u00e9min\u00e9s partout dans les rues de la capitale. Cette absence de publicit\u00e9<\/a>\u00a0a en fait r\u00e9sult\u00e9 de l’annulation du contrat qui liait la ville de Paris et JCDecaux, ce qui a forc\u00e9 le groupe \u00e0 devoir d\u00e9monter l’int\u00e9gralit\u00e9 des panneaux \u00ab\u00a0sucettes\u00a0\u00bb<\/strong>, du nombre de 1630.<\/p>\n

\"panneaux-pub-paris-zigzag\"<\/a>
Les futurs panneaux publicitaires<\/figcaption><\/figure>\n

Apr\u00e8s V\u00e9lib<\/strong>, JCDecaux a par la suite perdu l’appel d’offres de la ville pour la gestion du mobilier urbain au profit de son concurrent principal, ClearChannel. Nous allons donc avoir le droit \u00e0 une flop\u00e9e de nouveaux panneaux<\/strong>, install\u00e9s\u00a0\u00e0 Paris \u00e0 partir de mi-juin.<\/p>\n

\"affichage-num\u00e9rique-paris-zigzag\"<\/a><\/p>\n

Cette annonce fait d\u00e9j\u00e0 pol\u00e9mique<\/strong>, notamment chez les \u00e9cologistes, qui consid\u00e8rent les panneaux comme de la \u00ab\u00a0pollution visuelle\u00a0\u00bb. L’inqui\u00e9tude de ces derniers se porte \u00e9galement sur l’arriv\u00e9e de la publicit\u00e9 num\u00e9rique<\/strong> dans les rues de la capitale, ils craignent en effet que Paris ne devienne \u00ab\u00a0une t\u00e9l\u00e9vision g\u00e9ante\u00a0\u00bb…<\/p>\n

\u00c0 lire \u00e9galement :<\/strong>
\nLes pires d\u00e9tournements de la Joconde dans la publicit\u00e9
\nLe Fouquet’s : autopsie d’un symbole attaqu\u00e9<\/a><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Vous avez sans doute remarqu\u00e9 la pr\u00e9sence de panneaux publicitaires vierges diss\u00e9min\u00e9s partout dans les rues de la capitale. Cette absence de publicit\u00e9 a en fait r\u00e9sult\u00e9 de l’annulation du contrat qui liait la ville de Paris et JCDecaux, ce qui a forc\u00e9 le groupe \u00e0 devoir d\u00e9monter l’int\u00e9gralit\u00e9 des panneaux \u00ab\u00a0sucettes\u00a0\u00bb, du nombre de 1630.<\/p>\n","protected":false},"author":45,"featured_media":93712,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"Les nouveaux panneaux de pub qui vont envahir Paris ","_seopress_titles_desc":"ClearChannel a gagn\u00e9 l'appel d'offres. Nous allons donc avoir le droit \u00e0 une flop\u00e9e de nouveaux panneaux \u00e0 partir de mi-juin.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"8","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"Les nouveaux panneaux de pub qui vont envahir Paris ","_seopress_social_fb_desc":"D\u00e9couvrez les nouveaux panneaux de pub qui peupleront la ville","_seopress_social_fb_img":"https:\/\/www.pariszigzag.fr\/wp-content\/uploads\/2019\/03\/paris-lumieres-paris-zigzag-e1553680611636.png","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[8,1180,1144],"tags":[],"class_list":["post-93648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-paris-au-quotidien","category-actualites-paris","category-lifestyle"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/posts\/93648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/comments?post=93648"}],"version-history":[{"count":0,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/posts\/93648\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/media\/93712"}],"wp:attachment":[{"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/media?parent=93648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/categories?post=93648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pariszigzag.fr\/api\/wp\/v2\/tags?post=93648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}